Female entrepreneurship as a way out of poverty

Impulso logo
Impulso
Action zones
Hauts-de-France
South America

Challenge

International solidarityWomen rights
In the 6 years that the NGO has been in existence, Impulso has observed the presence of trivialized machismo in Latin America. Women are not invited to be entrepreneurs, and when they do, they face many limitations and prejudices. Impulso's main battle is therefore the emancipation of women on this continent through the transmission of skills.

And, to this end, Impulso is proud to send out several pairs of consultants every 6 months to support them in their day-to-day work.This support is not just technical, it's also psychological since it often involves restoring confidence to a public that is too often underestimated and devalued, while enabling them to generate stable income
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Solution

This project aims to provide a micro-entrepreneur with the keys she needs to develop her business through a voluntary consultancy mission, namely:
- audit of the business, identification of strengths, weaknesses, opportunities and threats;
- study of the competition, study of supply and demand for the business;
- diversification of the business;
- training in accounting, communication and marketing, digitalization.

These training courses take the form of manuals, which the volunteers must follow with each micro-entrepreneur: weekly recommendations, time for exchange, questioning, adjustments, long-term vision, assessment of actions and impact measurement.

This solution is based on the NGO's experience in the field over the past 7 years, and aims to respond to the issues of the beneficiary population.

Renewal and resilience: Nena and Victor's journey towards a new life as craftsmen
Renewal and resilience: Nena and Victor's journey towards a new life as craftsmen
Nena and Victor, originally from Chile, have lived a life marked by exile and resilience. After moving to Venezuela for Victor's job, they spent 43 years there, started a family and overcame countless integration challenges. However, rising violence and insecurity under Nicolás Maduro's regime forced them to quit their lives and store after a traumatic armed robbery.

Today, in Campeche, Mexico, they continue to rebuild. Nena, with her talent for creating macramé jewelry, and Victor, a wood craftsman, find in their work a way to reconnect with their Chilean roots and years spent in Venezuela. At the age of 70, their determination is exemplary: they learn to use social networks to sell their creations to the local market, symbolizing their willingness to persevere despite family distance and hardship.

Thanks to our accompaniment, Nena and Victor are supported to develop their craft business, creating a stable source of income while preserving their cultural heritage. Their story is an inspiring testament to courage, and shows concretely the impact of our commitment to women and artisans in Latin America, enabling them to transform their art into a true economic engine.

A big thank you to you, dear difters, for your invaluable support! 
Maximizing impact in Ecuador
Maximizing impact in Ecuador
When you commit to Impulso, the aim is to maximize your impact on local communities. After rigorous preparation - raising donations, training and passing on the experience of former volunteers - the field mission begins with enthusiasm and determination. However, once you arrive, you have to adapt to local realities.

In Ecuador, everything works differently. The pace is slower, and the notion of time varies, which can lead you to rethink the impact you want to have. It's in these moments of uncertainty that you mustn't lose motivation. The needs are immense, particularly in terms of entrepreneurship and support for women.

Support for local projects, such as that of Fanny, a hairdresser who has made her salon profitable, proves the importance of passing on skills. Other initiatives, such as creating partnerships with local institutions or running training courses, help to reinforce this impact.

Teaching English in a bilingual Kichwa-Spanish school, in the absence of a teacher, is another example of concrete commitment, helping to restore access to educational opportunities for children.

Finally, this mission in Ecuador is a transformative experience for both communities and volunteers, as the learning goes both ways.

The money will be used for

The money raised will be used to:
- design training courses and deliver them on site;
- do a daily follow-up of each micro-entrepreneur accompanied;
- organize collective training modules with several women micro-entrepreneurs;
- evaluate the impact and adjust the accompaniment as the weeks go by.
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weeks of support

already funded
1230 difts
Why we love it?

This young, dynamic team is determined to support even more women, all over the world!

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